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April 17, 2011 (Fallbrook) – The avocado has been called California's “green gold” – an apt description for Fallbrook.  Over 70,000 visitors from a dozen states flocked to Fallbrook last year for the annual Avocado Festival, where the town's economy reaped $1.75 million in revenues.  Here's why.


Where else can you savor such treats as avocado ice cream or Holy Guaca-Moly? Or take part in a guacamole contest, watch avocado culinary demonstrations, and enter the best decorated avocado contest? Besides festivities and vendors on Main Street, this event also includes tours of avocado groves and the Del Rey Avocado Packing House, plus exhibits at the Fallbrook Historical Museum, Fallbrook Gem & Mineral Museum, and Fallbrook Airport.


You can also shop at the farmer’s market, visit the agricultural area, and let the kids get revved up at the children's car race. 

Admission is free to this festival in Fallbrook (a town spanning both sides of I-15) celebrating the community's agricultural heritage.


For directions, visit or for GPS directions, use Fallbrook Union High School at 2234 Stage Coach Lane, Fallbrook.

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