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September 30,2009 (La Mesa) – Friday, Saturday and Sunday, more than 200,000 people are expected to flock to downtown La Mesa for one of East County’s biggest annual celebrations: La Mesa 36th Annual Oktoberfest. This year, watch for some new attractions—and the return of an old favorite.

By popular demand, the big beer garden is back—along with traditional German foods and music including a Bavarian band the Gemutlichkeit Dancers. But there are also some changes—including Sunday afternoon rock and roll music by the Heroes, one of San Diego’s most popular rock groups, plus new food options ranging from shaved ice to hamburgers.


“We’re gearing up to serve our community and welcome people from all over to La Mesa,” said Mary England, La Mesa Chamber of Commerce President. “We’re very excited about this year’s event. This is the first time that the La Mesa Chamber has had vendors at Oktoberfest.”

La Mesa Chamber of Commerce and the La Mesa Village Merchants Association are hosting this year’s event for the second year. The event, which is the largest Oktoberfest west of the Mississippi, covers six square blocks filled with over 300 craft and commercial booths, five food courts, three beer gardens and a children’s carnival.

Festivities from from 11 a.m. to 11:30 p.m. Friday and Saturday and from noon to 6 p.m. on Sunday.

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