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SSDSU and Olympic Gold Medalist Keshia Baker partner with the new Helen Knoll Foundation to promote breast cancer prevention

October 10, 2012 (San Diego)– San Diego State University will co-host the “ThinkPink@SDSU” breast cancer health fair with the Helen Knoll Foundation. The event is designed to educate women aged 18 to 40 about their breast cancer prevention and early detection options. Breast cancer is 98% treatable if caught in the early stages.

Olympic Gold Medalist Keshia Baker will headline the event with a keynote presentation. The event will also feature a series of informative and interactive activities geared toward teaching young women how to reduce their overall risk of breast cancer, as well as information on early detection screenings.

Mammograms are not generally available to women younger than 40, and many people believe that self-examinations are the only other option. The event will teach young women that there are actually a number of screening options available for women under 40, including Thermography, HALO, and Ultrasound.

The foundation focuses on women who are not currently served by the multitude of other breast cancer charities and research centers focused on women over 40. Cecile Bereal, an HKF board member who lost her only daughter to breast cancer, stated that “if my daughter had known about the prevention and screening options available to her as a women under 40, I believe that she would still be here with me today.” The Helen Knoll Foundation and SDSU agree with Cecile, and want to educate other young women on how to prevent and detect breast cancer.

Additional Resources

Event Information

ThinkPink@SDSU, October 18th, 5-7pm, Alumni Ballroom, 5500 Campanile Drive, San Diego

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