By Elijah McKee

December 14, 2021 (Lemon Grove) — “We are a mom and pop store,” said Alisha Hormiz, as she stood at the podium facing the Lemon Grove City Council. “We want to earn your trust, and to work with you every step of the way,” she pleaded. “So please give us a chance.”

Alisha and her spouse, Peter Hormiz, have run the Discount Market convenience store on the corner of Broadway and Main Street for the past 21 years. Recently, they requested City permission to sell ten percent of their inventory as alcohol, both to help them financially and to listen to their customers’ wishes. The Planning Commission denied their request for the Conditional Use Permit (CUP) they needed — an appeal to the City Council was now their final option to try to win their permit.